About Del

Hi, I’m Del — a British designer specialising in licensing, publishing and children’s brands, currently working in Brand and Product Licensing at Blue Zoo.

I have over 8 years’ experience across brand, product and print design, working with globally recognised properties including Peppa Pig, My Little Pony, Kiya & the Kimoja Heroes and Odd-Paw Vet. My background spans creative development, editorial and product design, with a strong understanding of how ideas translate from concept through to final production.

Previously, I worked as a Global Brand Development Manager at Hasbro, contributing to both content and product development across preschool brands. I have also worked across digital print and packaging at HP in Barcelona, as well as creative development for events and retail at Bluedog Group, and early-stage product design at Fuse London.

My work sits at the intersection of design, storytelling and commercial thinking. I enjoy developing ideas that connect creative vision with real-world application, whether that’s through publishing, licensed products or brand experiences.

I have experience across:

- Licensing and brand development

- Publishing and editorial design

- Product development (toys and consumer products)

- Packaging, print and digital production

- Creative approvals and brand guardianship

I am comfortable working across teams and regions, collaborating with stakeholders across EMEA, the Americas and APAC. My experience includes presenting creative concepts, supporting partners and guiding projects from concept through to execution.

Having worked with global brands such as Mondelez, Kellogg’s, P&G, Red Bull, Dyson and Vogue, I understand the importance of balancing creativity with commercial and brand requirements.

I bring a hands-on, adaptable and detail-focused approach to my work, with strong visual communication skills and a collaborative mindset.

- Design & Creative

- Concept development and ideation

- Art direction and visual storytelling

- Editorial and layout design

- Graphic design and brand systems

- Digital print and packaging design

- Experience across publishing, labels, large format and textiles

- Knowledge of production workflows and print specifications

- Adobe Creative Suite (Illustrator, InDesign, Photoshop)

- Microsoft Office

- Familiar with project management tools including monday.com & Asana
- Media Box

- Spanish – B1 (lived in Barcelona for 3 years)

- Background in Product & Industrial Design

- Strong interest in hands-on making, including drawing, textiles and dressmaking